The coin has been well distributed since it's first launch as summation of volume is quite high and it's relatively cheap at the moment. Demand should grow once additional blockchain tech and services are built upon Incognito coin and therefore providing a greater real-world utility beyond the traditional role of a crypto-currency.
That's quite likely as ICG continues to gain new users. It shouldn't be too difficult to organize community ran efforts in the thread regarding Incognito coin.