Re: Darkcoin Branding

voted for keeping the name darkcoin and seriously hope this will put an end to this discussion once and for all
as this is dragging on way too long.

Reason why i voted for keeping the name is simple, its well-known by now with its current name Darkcoin and
i dont see any problem using this name for now and for in the future. Also it fits with the already developed
technologies like Dark Gravity Wave and Darksend.

The name Darkcoin is already a powerfull branding name on itself, lets not try to fix what dont need fixing.

How many people have you talked to in person that found the same appeal in the name as you? How many merchants have your brought on to accept Darkcoin as is? You preach that it's well known, but you're losing focus on how large a market there is out there. Just because it has recognition in crypto realms doesn't mean it has any recognition for mass adoption. Simply put, I'd wager there will be significant hurdles in finding venture capital willing to invest in the coin as is. I'd wager trying to sell the technology and brand as is to Joe Smith down the street is going to be an uphill battle, one that very well could be achievable but most definitely difficult.

I like the Darkcoin name, but Mary down the street thinks it's all about illegal activities and nefarious acts. There is nothing inherently illegal about maintaining privacy, but privacy is just one aspect of the coin now--InstantX when completed will be the other side of the coin.

All i see in here is a couple of people who are really really trying to press this matter no matter what (and its pretty much the same people on BCT, Darkcointalk and now this seperate BTC talk topic). The reason i voted in the first place is to not let my vote get lost, tbh i find the whole voting nonsense right now.

Furthermore putting this topic up in the altcoin section will probly end up doing more damage as it sends out an wrong signal to everyone in the altcoin community, that the Darkcoin community is deeply devided about this while we are most certainly not. Great marketing strategy guys.. well done.
We should have kept this internal, on our own forums.

I know, thats what I tried to explain to them yesterday too I also think its odd to have this conversation without the development team initiating the discussion.

Its coming off as a form of trolling to me at least in effect and that is what counts.

If it isn't trolling, shouldn't you be at least concerned about the image you are creating and that it could be perceived this way? (sorry trying to create) If you don't understand how this could be negatively perceived and how it is important to manage potentially negative situations from a branding perspective, then we will have troubles communicating in the future.

For people that are supposed to be concerned with marketing Darkcoin, I am witnessing a lack of concern with regards to creating bad news or uncertainty which amounts to the same thing

Example: Tao, big love for my Canadian buddy,

and with all sincerity I really appreciate the work you do for Darkcoin, but let me express my somewhat unsympathetic view of this: A few days ago you were on the bitcoin rush episode promoting Darkcoin, a few days later you are supporting a name change because you say Darkcoin is limiting adoption. Imagine the possible mixed signals for a potential investor or current investors! This is what this is possibly spelling out: we don't know who we are, we don't know where we are going and we don't know how to get there. And you seem to be a representative of the coin, so if you don't believe in it why should they? Should I? I do.

Investor thinking: This is a potential PR mess, should I sell my Darkcoin now to buy them back cheaper later after I crash the market? Or simply sell and rebuy after the uncertainty if I feel like it. I won't do this of course, I'm a Darkcoin supporter, but some smartish people would understand that this would probably be beneficial in a climate of uncertainty. Good thing I have faith in Evan and Holder and Vertoe and put my trust in them, I don't know much about the other developers yet.

Actually we do know how to get were we are going We are Darkcoin, we are a global currency and we will get there through hard work, the best talent, technology, strategy and determination. Why? Because we know we are bringing a beautiful thing to the world, that is its own reward and its own right. In addition, the online business global super trend we are provided with in our lifetime clears the skies and provides the rear wind for sailing.

If a name change is proposed it should be the development team that initiates the discussion. I don't even see this as a legitimate question or issue and will no longer entertain. If the development team initiates a vote I will participate.

No offence intended to the people initiating these threads all over the place, but I don't recognize your legitimacy.

The only real conclusion I have developed from this discussing is that some people like the name and model and some people don't and this will never change whatever the name is. Same as everything else in this world

I would have hoped that if this subject would be addressed it would be done in a way that didn't potentially project an illusion of uncertainty on the project, supposed marketing geniuses so sure of themselves repeating comments that Darkcoin will never be adopted if we don't change the name. Thats just negative thinking and I send it back to the senders on behalf of Darkcoin with all of my power.

Maybe the name should be changed one day, but there is a way to do things like that and such a process requires initiation and oversight by the core development team, after all we are still at development stage for now and we don't even really know what else Evan is reserving as a surprise for Darkcoin.... I've rarely heard a supposed perfect marketing strategy or rebranding suggestion so seemingly single-minded and so lacking in real substance or planning. Come back with a business plan if you feel so strongly about this? Whats also funny is they call the current supporters of Darkcoin single-minded for supporting the actual name of the coin we are invested in, creating services for and trying to promote, right now

The development team should be doing what they do best: developing the coin (coding new features, fixing bugs, etc). The Foundation on the other hand (which Evan happens to be a part of), should in involved in the discussion. As stated on DCT, if you really feel having an open discussion weighing the pros and cons to a community-driven project is going to "crash the market" then it further proves the point that the existing market is small and nimble. Darkcoin is no longer solely a privacy-centric coin. There will be people that might be driven to use it simply from the standpoint of instantx. Isn't it at least worth discussing whether or not the existing name hinders wider adoption? We all want to see Darkcoin succeed (at least the people holding Darkcoin that is) and having an educational, community-driven discussion is a way to let it all air out. No names have been decided and it's still at the point of weighing pros and cons. You make it sound like there is already a name out there, that's not the point of this discussion at the moment.

There are real people and merchants turned off by the name Darkcoin. It should be discussed if there is enough potential for future adoption including these people or not. I'd wager yes, but you're free to derive your own opinions. You could easily burn the resources engaging a marketing firm that will more than likely tell you the exact same thing... it's far more likely you are excluding demographics based on the name (and certainly having a far more difficult time with adoption) than if a different, more neutral, fluent name was decided.

The people voting against it really need to list why they aren't for it... after all, this is a pros and cons. To simply say, oh, well it got us to where we are today isn't really solid logic. $10 million dollars in terms of brands globally is peanuts, no matter which way you slice it. There is no denying it got us to where we are now, but as we transition into being a currency that offers more than just privacy, it seems like it is worth at least some discussion.