It seems nobody is willing to sell @25K sato at cex

that is a sign that the coins are controlled by a small group. that spells trouble for new investors and community members.
think I'm staying away.
No, it's a sign that nobody wants to sell their coins because:
1. They know masternodes are coming and are saving up for that.
2. Mining is hard and the only people mining are the ones that understand the value of this coin, not multipools.
You're used to multipools constantly dumping on other coins. That doesn't happen here which completely changes the dynamics.