As promised, here is my report on the competition we have launched to select a marketing communication agency that will support our marketing effort in promoting DigitalNote on the global marketplace. We have received three proposals from six shortlisted agencies. Our main criteria were strong team, transparent operations and a decently tailored proposal that encompasses all the key aspects of marketing in the crypto scene.
Those were solid offers, which included most of the necessary lines of operation: PR, newsmaking, social media marketing, etc. The agencies themselves also seem rather trustworthy and professional and we would be happy to enlist the help of one of them. However, the prices of all three offers were prohibitively expensive, well above the level that the Foundation can currently afford, so we will, regrettably, have to decline all the offers that we have received.
With that being said, we also cannot afford to wait for the offer with the right combination of price/value to come to us while doing nothing, so, after a discussion with the team members, I have decided to move forward and engage a certain marketing agency that we haven't contacted yet, but which is, nonetheless, related to me.
Please meet
True Story Media. I know the team personally and have worked with them in the past, they are all great professionals, who I believe, are perfectly capable of driving the Foundation's marketing effort; they will also be able to make an offer for the Foundation at an acceptable price, thanks to our past cooperation. Moreover, being so adamantly confident in their abilities, I will not be hesitant about investing my own private resources in their activities, and thus help the Foundation to grow beyond its own means.
In the coming days we plan to strike a deal with the TSM and announce it to the community, after which we'll release a plan for marketing activities and proceed to its realization. Thank you all for your attention and please stay tuned for more information to follow.