Hi,
I've been reading about the strategy ICOs use for unsold tokens in case they do not reach their hard cap.
As far as I understand, there are a few options to be used for this scenario.
1) Unsold tokens are burned - the most common option used by ICOs. If tokens are burnt, token holders share will increase, therefore its price.
2) Unsold tokens are not burned - founders keep them. It's not a good option at the eyes of the token holders. It can be used as a personal interest.
3) Unsold tokens are airdropped - A few ICOs (eg. FundFantasy) used this strategy. As far as they see it, the token price will be decreased but will be readjusted because people will use it.
I'm not aware of any more alternatives to those three. What are your thoughts? Would you use option 1 or go for the other two options? Would you come up with another possibility?
Thank you very much.
I am for option 1, unsold tokens should burned. A lower circulating supply is the best thing that can happen. It's good for investors, the ICO team and the bounty campaign participants. The smaller the circulating supply, the higher the price can rise theoretically. That does not always work, but it's still the best solution for everyone.

I agree with you! Those unsold tokens will be burned, and it is probably burned. This is the good thing's to do to make ICO successful. It is the cycle of the market, that if the circulating supplies are small, then it will make the price higher.