I think ... This is a global product for the protection of goods ...
Why did not anyone manage to do this before? 
Is this another waste of money of manufacturers to lose them? 
About global side of this project.... In our global politic situation, who will drive of this protection?
Who will deside to pass one product of one country or another to the global market? - I think it is another "arm" to influence the world economy. isn't it?