What we need to know about crypto is that it is not fast and easy money. There is no such thing as FAST and EASY money, if there is for sure that is already a scam so better be careful. Everything in this world needs effort and hard work and patience to come up with a good result.

There are many ICOs out there, but more than 50% of them fail.
From my analogy, could this be the reasons why ICOs fail?
1. Being too complicated:
If you want investors to favour your ICO, make sure they understand your coin offering. Be concise yet interesting, creative yet not too ‘techy’ and try to explain concepts from scratch. Of course, the detail you go into is likely to depend on your target audience.
2. No unique Use case and lack of creativity:
The reality is, ICOs are not straightforward and with new ideas and concepts arising daily, you need to get noticed and that means coming up with some unique Use case
So, before a developer even attempts to launch an ICO or enter the crypto world, ask yourself: "What will make investors choose this particular ICO over a competitor’s ICO?"
I believe the list continues.

Ever since bitcoin price started dropping, most of the threads i see here are : is bitcoin dying?, will bitcoin go green again?, should i hold or sell? etc. I laugh when i see such threads. Every business has a window of opportunity when the market is ripe to enter. This is the time to invest more in bitcoin. Every good investor see every dip as an opportunity to buy more bitcoin and hold. The weak ones see dips and they start to shiver; selling all their bitcoins, even including their altcoins. Please community members, the way we are handling this drop in bitcoin will scare new members from even investing in the coin which will cause a further decrease in the price and the unexpected might happen. Let's have a healthy discussion about our coin even in hard times, and it will attract more people to invest and eventually pump the price again. Friends what do you also think?