To paraphrase a well-known Latin phrase, we can say that there are only two goods: bread and circuses. In other words, material assets and the sphere of content as a service. There are theories that predict a new social media society where influence is the main currency and influencers are the ruling class. However, such a scheme implies the mass stupefaction of all others to the state of sheep (which is hard to believe), as well as the premise that all material assets will be produced by robots. But how else? A worker doesn't have time to surf social media. And without this (without the public), the capital of influence has a value equal to 0. But who will create, support, and develop these robots? Sheep or influencers who are only capable of producing content?
Creating content as a way to earn money has always been the case. For example, a traveling circus in the Middle Ages. Now it has become widespread, and rather because of the policies of social networks that are interested in users. In fact, there are few successful influencers. Therefore, it is not entirely correct to count on this as the main way of earning money. People are encouraged to hope for easy earnings (in fact, for making faces in front of the camera, because shooting short videos is not the same as working as a loader). This is similar to how people were lured into forex trading by the promise of easy earnings. In fact, only Soros and his associates earned money there. According to statistics, even on OnlyFans, only 1-2% of "bloggers" really earn, while the rest are content with a few dozen dollars at best, the majority do not receive anything at all.