It is the path of least resistance. Gems is the gateway that can demonstrate the power of decentralization to the masses.
Gems? Gems? Never heard of it.
Let me google. Oh, you mean
Gems as discussed in
this coindesk article.
I've still barely heard of it. But I wish it luck anyway.
Same here, that article defiantly has me intrigued though, hmmm time to do some research.
EDIT:
Gems will soon be available for both iPhone and Android users
That article was published on OCT 29, 2014
Still no app....?