Quote from: RTRC on March 26, 2015, 02:18:36 AM

Quote from: Gyfts on March 26, 2015, 01:57:58 AM

I would have to disagree. The companies mentioned above that began to take Bitcoin as payment probably had no interest in Bitcoin themselves nor did they particularly care about increasing their sales through the currency. Many of their customers I'm sure do not use Bitcoin as a payment option because paying in fiat is just as easy as paying in Bitcoin to major, secure, retailers. It probably did end up costing them some money to cut a deal with Bitpay or whoever their 3rd party exchange was. They may take a percentage of each sale, or something kind of fee. The reason I see many companies taking Bitcoin is for fraud. With Bitcoin, a company can't be held liable for fraud or chargebacks as often paying with fiat. That, or maybe it was a domino effect after Overstock.com started to accept Bitcoin.

Not true. The CEO of Overstock has millions invested into BTC.

http://www.forbes.com/sites/kashmirhill/2014/02/21/for-overstock-ceo-bitcoin-isnt-just-a-publicity-stunt/

Don't forget that paying in fiat online usually involves a credit/debit card. Visa/American express/exc charge fees everytime their card is used. Depending on which fee is greater, bitpay may be a cheaper option than accepting cards.

I can see Overstock having a huge part in Bitcoin as they were the first company to start taking it that's mainstream. Should have specified. I can only assume the other companies that followed didn't have an interest in BTC. Could be wrong though.