We simply don't know at this stage. This is why it is an experimental coin project being distributed the way it is. If you choose to participate then it would make sense to retain a proportional number of your BITS holdings to gain value from the reduced supply which should help offset any potential loss if the new coin does not lead to a commercially viable app integration.

As mentioned previously, we still intend to roll-out the multi-coin ATMs which will include Bitstars, but are waiting on iDEX to be completed in order to do so. In the interim we are embarking on this app project and need a new coin, one based on proven (in cryptocurrency terms) tech so as to have a reliable open-source public coin network we can work with.