if the software works and the GUI is user friendly we could top 100M USD almost immediately. I don't like to over hype things, but this time it feels a tad different. If the Synereo team deliver the goods it'll generate a lot of attention as FB is so dominant, and doesn't have any real competition in the engslish peaking world.

Decentralized social networking projects are not novel. The list is littered with failures as you were told already upthread[1].