After looking more closely at that post my opinion of him is further reduced.
Care to enlighten what you see which I don't
I have no fucking idea what you have against the guy. He tried to launch a viral marketing campaign and wanted to reach a measily 500 supported. He was only able to get 30 with 142 upvotes on his first blog post about it.
Then after waiting a while and only reaching 60, he made another blog post and expressed his frustration and he also pondered if maybe Steemians have some disincentive to promote to new signups significantly.
Addressing the steemit community with "Why the Steemit Community sucks" and you can't figure out what I have against him? It is pretty obvious, he is not well suited to attracting flies with honey.
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So this might be an indicator that Steemians are not as devoted to Steem as they pretend to be. And that they don't have a big incentive to bring new people to Steem.
That is a good point. A lot of typical social media users routinely joins these viral things that tell them (and all their friends) which character they are in a popular TV series or something. But even then, there is some payoff for the person who signs up (getting silly test results).
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On further thought, it is probably a combination of that service not being well known and there just not being that many serious supporters of Steem. There might also be a slight lack of incentive for Steemians to bring other users in when it involves any cost/risk whatsoever, meaning there isn't a strong incentive to promote outside of Steem.
I agree there isn't really a clear incentive for people to sign other people up. If you understand cryptocurrency and realize that expanding the size of the network will make it more useful and (potentially at least) make your tokens more valuable then you might see it, but that is kind of indirect.