Quote from: nzminer on August 16, 2016, 08:35:34 AM

Quote from: yshin365new on August 16, 2016, 06:30:45 AM

Quote from: BigSirko on August 16, 2016, 05:11:50 AM

Quote from: LemonAndFriesOne on August 15, 2016, 04:30:02 PM

None of these coins are getting higher because of some "mobile" element, the defining moment that can be said is when a coin has achieved mass adoption.

Otherwise it's just devs and the same people who bought into the coin pumping it up.

Mobile app is good marketing and, a well-designed one, should ease the learning curve for new users.

http://prefundia.com/blog/getting-to-100000-users-paypals-60m-referral-program-that-nobody-knows-about/
PayPal spent $60 million on their referral program.

User adoption is expensive and, with exception of flukes like Tumbler and Facebook, many companies had to spend $10s of millions to get their users. From this, you can see why crypto has struggled with mass adoption. Bitcoin foundation barely has any money and Ethereum itself only raised like $20 million and promptly spent it all. To get all the Joes and Janes on board, you probably have to spend $50+ million on just marketing / advertisement and wisely at that.

I think NEM will be the first crypto project to have a world class marketing budget. There's 2 marketing funds added up to 450,000,000 XEM. Developers / non-profit has to wait until $1,350,000,000 marketcap or $0.15 XEM and then they'll have like $67 million to utilize. $67 million could fund a few 30-second TV ads, probably do a ton of YouTube and social media ads, product placements, interviews on popular talk radio, et cetera.

To think Ethereum has already hit that marketcap but they were too amateur, inexperienced and lacked pre-launch foresight to think about long-term marketing & advertisement.

Thanks for a nice post. Cheesy

Remember that if Ethereum can gain 1 billion marketcap with a completley non user friendly command line wallet then we can do well with what we have! Cheesy

The thing about Ethereum is the extreme hype and marketing. Nem has a better technology than Bitcoin, but that won't overcome the Bitcoin brand.