Scam alert. There is no mention of them on coindesk yet they have logo of coindesk on their site. None of the hyper links on the site take you anywhere.
I have nothing to gain from this statement. Do your own research and be careful please.
If this turns out to be a scam after all then there's one benefit, namely you can be sure there will be an article about it on Coindesk. Probably the same if it isn't a scam too, with this amount of hype. I think everyone is curious if they can deliver that blockchain 3.0.
There is so much hype of this project. In some asia countries Arcblock is one of the most wanted ICO rightnow. We all believe the success of this project