For anyone with half a brain and second grade math skills, though, all BFL products are profitable to 900+ million difficulty at .15c KW/h @ $120/BTC. If the price of BTC is above $120, it's profitable even higher. Yes, at 900 million difficulty, profit margins would be ridiculously thin, but it's still within the profitability threshold that Loredo is trying to convince people is happening at 1/9th of the actual difficulty level (and remember, that's at $120/BTC).
If all you have is second grade math skills you might think ridiculously thin margins are acceptable. We'll be reaching 900 million difficulty in about 6 months, by which point the Jaly will be running not only at a loss, but will not have reached a positive ROI. All BFL products delivered after today will never reach break even.
http://mining.thegenesisblock.com/a/c63ab1d40aI know, for my part, I would not want a device that runs at 200w at 60 GH/s - it would never see a positive ROI.
Now you're talking!!!