Its Waves custom tokens. The exchange is Waves DEX. You also get to join a mutually beneficial crypto currency alliance.
Anyone can create a waves token (around 1 waves i think), so basically you are not doing anything here that could not be done by yourself.
This service is just a rip off, because you don't even list it on any exchange as waves exchange is decentralized and all tokens on waves network exist there.
Creating a waves token DOES NOT need any technical knowledge
