Re: [ANN][AIRDROP] Current: Blockchain Streaming Backed by Mark Cuban | 200,000+ 🚀
What was the marketing budget for current? Just curious
They just needed Mark Cuban and that's all for marketing
In fact, I didn't see much advertising of Current in specialized media. I think they mainly used Mark Cuban as a promotion method.
Actually, they got some bounty campaigns here and in social medias as well which can be quite effective too and is often not considered in the marketing expenses, but it surely is.
Sure it is. It was the combination of a bunch of factors. Cubans name, activity on social media platforms, Dan's salesman abilities, a good product... With this competition, you can't rely on one thing.
I think it's also the combination of something that people kind of know and use (streaming, especially on popular platforms) and something new like blockchain and crypto.