I guess I can see the value of the saddle pad, and the benefits, but I wish there was more info on a marketing plan, how's the word going to get out to the horse industry? It listing ads in magazines enough exposure? I do agree that this market if huge and generally speaking true horse lovers will spend the money if they are convinced there is a problem with a solution, I wish EHO the very best, I'm going to consider this one, thanks.
Thank you for your feedback.
We are already in contact with several horse industry influencers and media sites, plus there is a decent share of funds dedicated for marketing expenses and we have horse industry professionals in our advisors team.