Other thing that scares me is the amount of people yelling scam here and on twitter, Reddit is just dead!. You just don't get interested people around your project if that many scam yellers are out there. So something need's to be done differently.
Every coin is called a scam. Those not in crypto call even Bitcoin a scam, Ponzi scheme and a bubble. The idea was good but I think they developed way too slow. As a consequence other projects with a similar goal arrived and they already surpassed Synereo. One of those projects are BAT and Steemit. They can still become big but then they really have to develop faster. It is a pity if they don't succeed. It is the perfect time for their project given the current Facebook mess.
I think competition for AMP is good, BAT and Steemit are targeting similar ideas but not exactly the same, there is also Newbium that is similar to Steem. My thinking is these projects are all like 1990's search engines, and we all know what happened in that market when Google came along with page rank algorithm.
AMP devs are in the running, but nothing is certain, the next 3 years will determine which attention rewarding platform is the best, I expect a lot of copying ideas will happen in this market.
I think it's not a good thing to have too many copies of the idea in the market. The more you say in the password world is not the same. It needs innovation and it's important.