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Its true that marketing and communication are both really important points for the sucess of an ico. I think that ehf has the arguments to know a good sucess, but they need to improve a bit the marketing and communication part, just to spread the work about the project.

I guess they are just developers and medical staff, Noone really into marketing. Sure your marketing won't be the best but it would be better to hire an outside person or company for marketing.

I think you need the money for an external marketing expert. Many projects consists only of tech guys because this is the core of the project. Only after a successful ICO they can hire marketing experts.

nonsense, you need to account for this stuff and have a budget. you don't just run an ICO these days without having a prior investment.

I agree. Every project that I've checked has at least one person responsible for marketing and SMM, you can't do without it these days. Even if your project is super awesome, nobody will know about it without proper marketing and promotion.

A team should consist of people who are expert at different type of subjects including marketing. Failed with one of it could lead to the bad result.

Especially with marketing you reach the investors. Lets hope they change their information strategy or approach

I think a demo or something to show the platform are always important. That increases the value of the project.

If the community saw a demo, then the interest would be much more. But so far there are only documents and a road map. Now this is not enough for good sales. The team should show at least some development.

Dint they talk about mvp ? or maybe it must be another project, so many to keep track of.. Angry

No, you're right, they talked about a MVP and that they rescheduled the release of it, it will now become available before the ICO.

Before the ICO Cheesy

Today this means nit much, because many projects postpone their ICO.
But at least investors will have a motivation to spend some money if they can see the mvp.

Postpone of ico for mvp is a good sign. So there is still hope for the project Cheesy

There is hope, I am ok with ICO postponement. But as far as communication with the community and marketing is concerned, it has to be more conscientious. You do not have to go without a man with experience in marketing and without advertising. If you expect to see what happens after ICO, and see how tight it is not ok. The world loses money as well as the confidence to invest in ICOs.

You are right maybe we need some really successful ICO projects before we will see the next ICO bull cycle.