Again Bitcoiners are our target market. That doesn't mean that we aren't interested in including those not in that group.
We also include the following in our Getting Started page for those who aren't already familiar with Bitcoin.
"There are also various websites with detailed information about Bitcoin available on the internet. Two we suggest reading are
https://en.bitcoin.it/wiki/Introduction and
http://www.weusecoins.com/getting-started.php."
so you imply you *are* interested in including non-bitcoiners.. and yet you include the geek stuff *before* those links. Non-bitcoiners won't get that far because they'll think the whole thing doesn't apply to them. Bitcoiners won't really look at that page because they already know what bitcoin is.
So who is that page for?
Sounds like you don't particularly want feedback. It's just a suggestion that the page needs reworking. Take it or leave it.