Quote from: meisner on July 14, 2018, 07:39:16 AM

Quote from: Wagner Wayne on July 14, 2018, 06:48:40 AM

Good morning team. Looks very good.
Apperceptive project, really good approach!

Video layer can become very useful for ads, if they are really able to solve the problems they are facing with technical implementation.

Today, 600 million people run ad blockers on their phones and desktops because theyre tired of being abused by the advertisement industry. l Unbeknownst to most, unwanted mobile advertising accounts for more than $23 per month in data charges on the average users data plan, and approximately 210/o less daily battery life.2

This relationship is not consensual; users have no say and no perceived right ro avoid ads or choose which ads they want to see in todays climate. 3 Their only choice is to opt out of the ecosystem completely, and it is advertisers and publishers who suffer the most from this ad blocking backlash, because this means that there are 600 million sets of eyeballs - and therefore 600 million potential customers - who they lose out on.4

Vidy pledges to bring these 600 million lost users back into the advertisement ecosystem. Our tri-layer solution built on the blockchain will be the win-win-win that this broken industry needs to fairly reward all participanrs, augment video ad relevance, and cut out the troublesome middlemen that have erected an opaque, fraudulent, and abusive status quo.

In 2017 the Vidy team found a way around this decades-long problem, end weve been racing ever since to make our solution a reality. We believe we can allow the online ad ecosystem to have its cake and eat it too by aligning incenrives for all parties. With our answer, people wont need to unwillingly forfeit rheir privacy anymore, can rightfully be rewarded for powering the ad industry with their attention, and ad publishers will make more money than they do now on video ads by unlocUng a whole new frontier for video ad inventory.