Such project are getting smash. Impeccably website, sober project, interesting logo.
yes nowadays people like this type of projects as nowadays they know that it is hard to believe on those projects which have not started their businesses. This project has an already started business and it is not just alone business but it also have a bigger community.
The kickstarters often take more time to bring their product to the mainstream and so it take more time for the coin to get a huge value while projects like unboxed are more efficient in their development and the coin get the value much faster on the exchanges. Projects like unboxed make the investors wealthy in a shorter period.
The other benefit in this project is that the exchanges do not take time to list them on their exchanges so at the start the traders put their money in that project which make the coin more higher and when the value of the coin increases from the very start their people think it as a more better coin and they do not leave this coin and hold the coin for years.