Yes we know that the project from the beginning was much appreciating. Their planning was the amazing planning for the future of the blockchain. Their setup and oracle gave a new layer to the management of the advertisement campaigns.
With the oracle in their code they have made a system with which the companies will not need to hire any manager for running their campaigns. This has given a plus point to the companies for saving their budget for the marketing.
Yes a lot of money of them will be saved in this way. Nowadays the managers have a good fees if they will save these money then they will do more advertisement for that money. So the more potential for the project to reach their targets.
Maybe you are right but I do not think that the campaign manager take a high fees but still I agree with the point that saving that no money no matter how much is that will help them to make their marketing more high with spending that money for starting more campaigns.