Quote from: virtualinvestor770 on September 25, 2018, 01:35:02 PM

Quote from: BitImpact on September 25, 2018, 01:17:05 PM

In order to start an ICO, many things have to be done, and these usually costs $

- Firstly, you would need to list on ICO websites to make your ICO known to the public

- Next, you need a telegram group for your supporters to gather and ask questions about the project. This is the time you'll need community managers to manage the community, and answer any queries investors may have. If you are planning to do a bounty program (to attract more investors), that would mean more funds have to be spent on marketing.

Not forgetting marketing expenses, talent acquisition expenses, and renting of physical office for the project.

Pre-launch costs on an ICO can be quite high, roughly 150k-200k on the conservative side.

I disagree a little. You don't have to necessarily have to pay to be listed on sites. There are several sites in which you can list for free. In addition, marketing using bounty programs is free of charge as you can pay tokens for individuals to spread the word. In addition, you can offer payment for direct referrals in BTC and ETH; these alone will get a lot of promotion. You can go with a Junior team to get you to the ICO; you only need a landing page, back-end, and smart contract. You can purchase a VPS, and users can work remotely. Hence, I feel like an ICO can be launched for under 10K

Absolutely. You could launch an ICO for less than 10k. However, you also have to take into consideration many things. For example, the current market situation, perspective of investors and how will you stand out amid the sea of ICOs. With less than 10k, you could get things done, however, you wouldn't be able to raise much.

Currently, the market isn't doing all that well, I'm sure everyone knows that. With that being said, investors are being VERY cautious on ICOs, and we've seen how ICOs haven't been doing well lately. I forgot to mention about influencers in the earlier post. With many ICOs coming out, you would need paid release and influencers to help bring your project to the public. All these would cost a lot of money, and would help your ICO get a wider reach.

Marketing in crypto VS traditional is very different.