How frequently do hotels change their rates? I mean we have seen that the rates of hotels change every day, Is there any specific reason?
As per recent news, I can say In today's market, 8090% of Hotels are depended on Online Travel Agencies. Consumers visit on the website and see the rate imposed by the third parties booking sites. So it can't be said that how frequently rate changes but this is pretty much sure that the OTAs are impacting hotel direct bookings and profit margins. OTAs typically serve unfavorable terms to hotels, with rate parity clauses and high commission rates.
I think These are the main reasons behind the rate variations of Hotels. To resolve this kind of such problems GOeureka aims to provide a partial platform for everyone. As the hotel's technology partner, GOeureka seeks to maintain the hotel's brand and their direct communication to customers. They are presenting this opportunity to the hotel industry. By using this platform hotels and consumers dont need to pay a single bit of money to the third party. Here hotels are totally free to build up their relation directly to consumers.