Quote from: MandatoryOption on December 23, 2018, 02:49:23 PM

Quote from: martinholly167 on December 23, 2018, 01:04:03 PM

Quote from: Makkara on December 23, 2018, 08:20:17 AM

I thought the STO was supposed to start quite soon, i don't understand why announce it now when there could be even delays before the platform it's ready to handle it.

This is also about the marketing of course, this news will be able to increase people's awareness about Dusk platform and make it become more attractive.

It's quite obvious that the STO can't start before the DUSK platform isn't live. Now Dusk has its tokensale so it makes sense to show potential investors that there are already projects which are interested in hosting their STO on the DUSK platform. So it totally makes sense to announce it now, even though it will only start in a few months.

There are so many factors that determine the optimal time of publication.
How big is the userbase?
Which medium of publication do you use?
Are there other advertizements of big competitors or of crypto in general at the same time, where you can participate?
Are we in a bear or bull market and so on.
The thing is, you'll never know for sure afterwards if the other decision would have been better.