QUSD is a new project and I am sure that developers are planning to start advertising soon.
I think that a very strong marketing support is needed for the success of the project. You need a lot of advertising, paid articles in magazines and online publications, a review of bloggers and analysts and much more. Then the project will be successful and famous.
I have often seen situations where a lot of money is spent on advertising, but the results are few, so advertising needs effective.
A lot depends on project and product itself, because even with an exellent advertisement you could not reach any goal because project worth nothing.. However, I have good expectations about this project
On the finished product, to be more precise, much depends and, of course, you need to stick to the road map and do everything in due time