You are absolutely right. This Ichiba project is very interesting and promising, but let's be honest with ourselves - Ichiba is not yet ready to go on a top-level exchange. This needs to be done later ... maybe a year or two. Then there will be a positive effect.
In a couple of years, the exchanges themselves will pay extra for the right to trade this coin in their exchange. Now we need to find a partnership exchange that is able to assess the prospects for cooperation with Ichiba today.