Yes, Binance is popular and they are taking it to the next level. Let's see on where their DEX is heading.
Quite a wise move on making their own DEX. They do really utilize their current popularity while considering on making one.So,we shouldnt surprise if this
DEX would really gain traction or being dragged up itself on the popularity of their current centralized exchange.
They have been considering that because the emergence for decentralized exchanges is about to come. People loves to here "decentralized" and that's all they can do so they won't lose their millions of customers trading on their exchange.
DEX is gaining it's popularity a little by little and through this kind of development binance did, they aren't outdated with what's current with cryptocurrencies.