Competition will run from 18:00, April 01, 2019 to 18:00, April 08, 2019 (UTC +8). After announcement it's dumping. Competition end date 08-04-2019 but you can see the KCS chart dumping start from 02-04-2019 Announcement day 01-04-2019.
Their intention is clear!
It is normal in every token that have competition. People got an interest to trade the said coins to meet the needed requirement to win that competition. After the competition it will surely goes down for correction and become stable where it should be normally trading without that event.
You can also look at other token outside kucoin. Whenever there is an event that will give traders benefits, it goes up in volume and relatively the price follows. Then have correction after such event.
After competition token go down that is normal and everyone know about that, but take a look this kucoin competition when started instantly start dumping.
Competition start date 01-04-2019 and dumping start 02-04-2019 competition end date 08-04-2019.
So how you say that is normal dump?
I think kucoin make traders April Fool

Because announcement date 01-04-2019