Since cryptos have no border limitations, a global standard operating procedure has to be created and adopted by every country for crypto transactions. The entire matter is at a very nascent stage right now but slowly taking shape! There will be no space for Coinbase or any other exchange to follow different type of guidelines. All will have to comply with the global standard.
That's a pretty scary forecast but nothing too surprising with how we have seen the banking system adopt similar measures before Bitcoin even existed, and they aren't done yet with how governments demand more of them year after year.
Technically speaking, any service dealing with 'physical' crypto currencies is a financial institution by nature, and for that reason they are and will be treated as such. Nothing that can be done about it unfortunately.
The great thing about Bitcoin is that you can use it without asking for permission if you avoid centralized services. With fiat digitally that is not possible at all. They have built a framework meant to trap people in and turn them into their slaves.