Is changenow's administration trying to get more money by creating many websites and working in the background, or are the developers lazy and want to make some profits? I do not know, but if we searched, we will notice that most of the platforms that work in transferring between Bitcoin and altcoins are copies of Changelly or the companies that manage it.
Changelly and Chagenow both(!?) are offering affiliate programs, they give you the API, you configure your website and you earn a percentage of the fees they charge the client, a sort of referral system. This is what this website is also doing, they are not actually an exchange but a sort of whitelabel site.
Bottom line, nothing interesting about it, crapy design and very slow generation time for the exchange addresses, I guess something is pretty bad configured in that API since I got a timeout connection.
And OP, you've found this website and tested it in the 7th day of its existence...yeah...lol