it's just a logistical issue with getting the bets up in time. We've just put the football semi-finals up but with these knockout competitions, we don't know the next fixtures until the last moment. We tried to do the NBA playoffs but they start playing the next series as soon as you know what teams have gone through. It'll get back to normal when the summer is over and there are regularly scheduled games.
I mean technically speaking the games are still known minimum 24 hours before they start, usually a lot before. Same goes for NBA playoff games, and also euro cup games as well, it was like that before even the tournament started, always had minimum 24 hour beforehand that you can do. In which case I agree that someone in your company would have to keep following that constantly and add it to the betting part of the website, which would be of course a hectic work between many leagues but it would still be quite doable for a one man job.
However if you think it is hard then it is hard and I can't say anything, you do whatever that is good for the business and we will support it, I mean at least I will because thanks to you I had a good hub to bitcoin world from day one, and that is not something I can ever forget and can never be thankful enough.