I always check coinmarketcap.com every day and all trending projects.
Among trading projects, there are a lot of dogs meme coins. They raise a lot because dogs meme was a trend of 2021.
But maybe in 2022 the trend will become a cats meme coins likes this
https://twitter.com/angrykittytoken/status/1479171278171000833Everybody like cats and they are more popular in internet then dogs

When the market falls many people stop investing and it will not be so many cryptocurrency projects.
It is very important to survive during the fall of the market.
For cryptocurrency projects it is very important to be useful for people.
There is a big competition on the cryptocurrency market and in such situation only the best projects can survive.