Binance, the world's leading crypto currency exchange company that was birthed in 2017 has fast gained credence since it's inception. BNB founder, Changpeng Zhao who created high frequency trading software has looked to spread his crypto inventions into the sports industry and have partnered with the Italian outfit, S.S Lazio.
Lazio are thrilled to have this partnership as they stand to earn big from the deal as it will rake in a whooping $35 million and is expected to run for at least two years. This deal also will help to boost the Lazio coin market value which is at $7.67 and their capitalization.
As a result of this merger, should we expect a price hike?
https://www.forbes.com/sites/danieleproch/2021/10/14/serie-a-club-ss-lazio-strikes-35-million-sponsorship-deal-with-crypto-exchange-binance/?sh=1ee9462b24c3 i think it will affect it in a positive way for sure, but it's going to take sometime, we're seeing crypto.com and binance making some big marketing so far but we're not seeing good results yet, but on the other hand crypto did not crash hard like we used to it after a bull run, crypto and NFTs getting attention by people following celebs and football teams did play a role in that i think.
Maybe the effect is not in the near future, but maybe it will have an effect in the future.
Hopefully there is good news for the crypto.com and binance markets so that there will be another bull run for BNB price increases going forward.
We have been waiting a long time for a change in the price of BNB like last year again.