To grow in price token must be useful for people to be in demand. Now NFT very popular and a lot of new collections appear that offers new interesting products and tools like
https://twitter.com/Buakaw113/status/1517463376066396160 which offers NFT from the fighting ring to the digital world.
Now it is very difficult to understand where it is better to invest because all market falls.
Gold falls, inflation in many countries is very big.
Cryptocurrency market falls and it is hard to say what projects will be able to survive in such conditions.
All market falls that is why people lose a lot of money.
Also people lose their savings because of big inflation in many countries.
Many people lost their jobs and they simply do not have any money for investment.