The fall of the market is the best time to buy tokens of new and prospective projects.
But it is also very risky time, because not all the projects will be able to survive during the fall of the market.
A lot depends what project offer and how it is useful for people like this
https://twitter.com/BackedTeam/status/1536639669701685254Inspite of very difficult time it is very important to continue to develop the project even during the fall of the market because during the fall of the market only the best projects will able to survive.
Not all people can risk buying cryptocurrency now.
Fall of the market is very risky time because not all the cryptocurrency projects will be able to survive during the fall of the market.
At present those who haven't purchase yet bitcoin may not have that opportunity after a few days later. There are many people who are thinking about altcoins instead of buying bitcoins. Because to get good returns from Bitcoin, a large amount of investment is required. But altcoins are different this aspect. Some altcoins that may never return while there are some others are the most potential to earn more than expectation. But I would say that a bear market is the perfect time to buy any coin. Researching the past, present and future of a particular coin and buying, it will definitely be profitable in the next bull market.