of the top 5 cryptocurrency on coinmarketcap, then we will see that only the price of XRP has not risen very high and reached the new ATH price, because ATH price of XRP is $3.84 on Jan 04, 2018 (3 years ago), so I am sure if now is the right time to buy XRP, because I think the price of XRP will increase very high and create a new ATH price (such as BTC, ETH and BNB), then of course you will get a big profit from investing in XRP at this time.
When the bull run was going on, Ripple was not trying to pump up XRP coins, but instead Ripple made a big mistake by selling most of the XRP coins that were not yet circulating on the exchange. for more details you can find this information in the media. Because of the mistake, the SEC sued him, so the opportunity to pump up the price of the coin did not materialize. If the next bull run takes place, will it be possible for Ripple to catch up with other coins in reaching ATH? We know that the ATH they have to achieve is quite high while the circulation of supply is still low.