If you really intend to remain 100% anonymous, that will attract a lot of player attention. Because nowadays more and more sites are hiding behind the KYC rule to be able to hold payouts for as long as possible. I would love to see this site come online with a unique layout and find unique content in it. And if they really offer 100% anonymity, you will certainly get a lot of satisfied customers with that. But that alone is not enough to build a good reputation.