Ledger and other hardware wallet manufacturers need to get some global reseller cooperations, for example with local electronic shops. People don’t like to buy from resellers, but I think this would be solvable with a secure and tamperproof packaging. Also Colcard and others are very hard and expensive to get if you don’t live in Canada.
They all have tamperproof packaging and it sucks for all of them, or it can be replicated for all wallets.
Tamperproof packaging is more like security theater than a real security improvement, but they also have online verification to prove authenticity.
Coldcard is cheaper than most ledgers and trezor T, I am not supporting Coldcard at all, but this wallet is neither expensive nor hard to purchase.