Yes, Xabi Alonso has brought Bayer Leverkusen back to the limelight after a successful season in Germany; and even though Bayer Leverkusen has started the league in good form; i think the coach needs to downplay the comparison the media is bringing between Bayer Leverkusen and Bayern Munich because this will only pile up expectations and pressures on the young Bayer Leverkusen side.
It's very true Xabi Alonso is doing a great job at Leverkusen which can be seen by everyone at this time, it is noticed in their style of play, tactics and goals and this is making them look very promising to secure a top spot on the league table even if they don't end up wining the league title, but if they finish first four I think it's a great achievement for Xabi Alonso for a team who had a relatively poor records.
I agree with you very strongly on your point that Xabi Alonso should keep a deaf ear to the media as their comparison will only bring complacency upon them if given much attention, he should rather focus more on improvement and keeping the team ahead in their game as that will be the only way to get better. The media will always play their part, but their judgement shouldn't be prioritized.
I'm very optimistic Alonso will be a better coach as compared to others the club has had over the years in the history on the club. He has started on a good note already all he has to do is to continually improve and make adjustments where necessary and if need be make changes. The players aswell must be commended as the also have a huge role to play for the success of the team and off course the haven't done otherwise.