Isn't "decentralized" just a buzz word for 99% of the companies that use it? I generally take it with a grain of salt.
Yup. I've been saying this for years:
There is a problem with a lot of exchanges using the word "decentralized" as a marketing tool and gimmick, when in reality they are not decentralized at all. Sites like LocalBitcoins and IDEX which claim to be decentralized, and yet users have to deposit coins to their custodial wallets and complete KYC. Complete nonsense.
This is also true of other terms such as "trustless" and "private/anonymous", and very worryingly now apparently "open source" as well. My point was more that even when you directly point out how services are in fact none of the things they claim to be, people just don't seem to care that they are being lied to their face and will continue to use those services, often ending in disaster.