Quote from: Z-tight on October 20, 2023, 04:50:55 PM

Review campaign doesn't count as advertisement...

Quote from: CryptopreneurBrainboss on October 20, 2023, 11:36:23 PM

Review campaign does no impactive marketing for the project but just to get users feedback on how theirs platforms are.

Not entirely; there's certainly a nuance to this. Although review campaigns are, well, for review, the outputs are not exclusively for the purpose that developers or owners will know which to improve in their services.

I guess it is a general practice that whenever we consider a certain site, whether that's a gambling site, mixer, exchange, and so on, we do a little research. We search like "is blah blah a legit platform?" or "blah blah reviews" or "is blah blah trustworthy?". The need for reviews comes in because of this. A product, site, platform, and whatnot that doesn't have reviews will likely to be discarded. While it may not be immediately brushed aside as untrustworthy, it is left out because there's no easy way to know. Risk is normally attached to something that people haven't tried yet.

I used to be paid writing review articles. Although the constant reminder was to write an honest-to-goodness review, another purpose is for the product or service to be visible whenever somebody searches for it. Feedbacks are necessary. In worse cases, fake or biased reviews are bought. Some review sites are even known to accept bribes. But the common ground is that owners want their products to be reviewed. That's done after polishing and launching it. In a way, they're expecting good words.

To a certain extent, reviews are also advertisement or marketing.