I think it would be more correct for BetFury to focus on gambling, than spread their focus on that token. Because I see more and more here, that people discuss their token more than their casino. If first they were a casino and token was an addition to a project, now it seems that people expect more and new achievements from that token, than from a casino.
There is a lot of discussion about the BFG token in this thread because it's an important part of Betfury. Moreover, BFG has never been just an add-on to the project because the tokens and dividends appeared in 2019, i.e. since the launch of the Betfury platform. Now, it's even hard to imagine Betfury without BFG, as well as BFG tokens without the Betfury platform.
I have never seen any other gambling token get as much discussion on this forum as BFG Token. Although there is a lot of discussion about it, it is not traded accordingly. Due to which its price is dropping day by day and trading volume is also decreasing. yes there was a lot of hype on it around 2019 but now slowly everyone is forgetting about it. Betfurry casino site features are not bad but their market strategy is not good due to which their popularity is decreasing. And their competitors are doing better than them.
Betfury token have gained a lot of popularity and that can be seen in how much it discussions are being held in this thread and even outside this thread and that can be pointed to one thing which is that the token is much active in the market, and regardless of what the value of the token is, I think what is most important to most of those that comment here is the fact that they can use that token as a utility tokens on the betfury casino which is what is most important compared to the value of the token in the exchange market, because the values of the token have been a lot volitile and have not increased significantly in recent time, but yet the volume on usage is still very high which indicates that players on the betfury casino are very much funding their account using the token so as to get the most out of the advantage that comes with using the casino native token to gamble on that site.
The token wasn't developed to target market, because the token is more of a utility tokens and not for trading and speculations so regardless of what the value of the token is, the team is more concerned with the token usage in the casino and how flexible it is to use the token on betfury as compared to other alternatives currencies that gamblers can use on the casino.