But in just 3 days of noticing they've partnered with a good advertising outlet, could you believe that the followers jumped to over 1 million with over 750k views and the reaction has reached almost 200k from below 700? This is awesome! This can only happen with the help of "marketing," which I now value more than products and services in a business's success.
I don't agree that marketing is more important than products or services. Marketing that generates leads is only effective if the product or service is good; if not, it will only become shills. I have seen one product have a great marketing campaign but eventually fade because of the ineffectiveness of the product, so yes, marketing is powerful, and it comes in many forms, like coming from influencers and coming in the imaginations of the marketing agency.
So before you start your marketing campaign, be sure that you have a good product or effective service that will make the customers come back, or else the marketing is useless.
Of course product is also important since if you release a low quality product for sure people will not gonna buy it for second time around if they see or experience that your product is trash. So before thinking about creating good marketing plans business owners should pay attention first on the quality since this will also determine a good sales in future. They should remember that word of mouth is another powerful tool to market a product and this can be achieve only if people satisfy on the product released.
So whatever good marketing exert by those people unto their product and if costumers know that its not worth to buy then provably that everything may fail in the long run. Business is also about sustainability and we can attain that if we have good products.