Obviously they are just there to create some attention towards themselves, and it will not be good situation at all. We need to realize that we are not going to get a good result all that easily, and things will not be all that simple neither. We need to realize that we are talking about situation that is taking a while, and because of this we can't get a great result on the long term.
I believe that the best thing to do right now would be just focusing on what we can get ,and if we can make that work with the way these people are distributing money for attention, then we could technically just assume that we will make money from them. It is not easy, it requires a lot of effort, but it can be turned into profit if you spend some time on them.
The reality is that creating attention is the most important product of our age, if you can get enough attention then you are going to make some good money with it.
All of those influencers literally feed off your attention for example, the more you watch them, the more they will earn and that is why they say the most insane things to make you mad, so that you would either hate them or love them but somehow have a feeling or emotion towards them. Trolling is now profitable, and of course others do other stuff, there are funny influencers, there are sports/gym influencers, there are travel ones, like there are a million of those and all of those people make money based on the attention that they get from you.