I had a debate with a friend about which is better, purchasing a token new token before its listing on an exchange or the moment it gets listed.
This is no longer a thing today, this was pre-ICO time although some projects are doing it once again because they've seen it effective but they don't call it anymore preICO.
I feel like purchasing a token before the listing gives much more space for profit, but he mentioned that there's also a huge risk of not knowing whether it will end up getting listed and that was a fair point. He also raised the point that buying tokens after their listing was safer, but even if it's true that it holds less profit potential than the former, it also has huge potential if it gets listed on a top exchange.
You have a lot of space but you can't be sure if it will pump after it gets listed. Because at most scenarios, the dump is following it then.