I think it's their coin. Correct me if i'm wrong, but from what i understood, owner of FBC owns couple of more sites, one being a "casino" of sorts.
No, FUN token isn't the own developed token of Freebitco team. They had acquired a part of the FUN tokens, but the creator of the token is completely a different team. And yeah, Freebitco has two more casinos. They are dPlay and ClubRiches.
I believe their aim was to introduce a token that would have utility on all of their platforms. But unfortunately, for one reason or another, it failed
Yep, they had such plans with FUN tokens. But Freebitco team have failed for not making a perfect plan. Giving 25% APY on fun tokens holding and some other premium membership benefits has messed up everything for them.